Webcasts
Partnership Webcast
Partnering with Progressive Railroading positions your company as an education and solutions provider
Benefits of Webcasts
- Branded content that points users right to your website in an attendance-building email campaign
- Strong, intentional promotion of webcast to drive registration
- Constant on-screen branding appearing throughout your webcast
- Exclusive database of registrants and attendees, including email addresses, name, title, and company
- 12 months of increased exposure of webcast and brand on ProgressiveRailroading.com
- Market data from a single-answer, multiple-choice question on the registration page
Mechanical Specifications/Materials Needed
- Logo: 300 x 300 pixels (min size) 72 dpi or higher. File type: pdf or eps preferred (will also take gif or jpg)
- URL: Provide landing page URL
- Email contact: for leads
- Registration Question: One question with up to 4 single choice responses
Submission
E-mail materials to webcasts@tradepress.com
Be sure to indicate in the email the materials are for a Progressive Railroading webcast and indicate your company name.
FastCast
This "webcast-light" is an economical, highly customized event: truly the perfect entry-level webcast sponsorship opportunity.
As a sponsor, you get:
- Sole-sponsored, custom content, with available assistance to ensure success
- Choice of speaker or presenter
- A full 30-minute, fast-paced broadcast
- Branded promotional emails during the two weeks before the webcast
- Optional promotion to your prospect list
- Constant on-screen branding appears throughout your webcast
- Exclusive database of registrants and attendees, including email addresses, name, title, and company
Materials Needed
- Logo and URL
- FastCast title
- FastCast summary with learning objectives
- Presenter name, photo and bio
- Presenter contact information
- Image for promotion (product image or promotional image)
- Powerpoint presentation slides (The industry average is roughly 1 minute per slide, and FastCast are capped at 30 minutes)
Submission
E-mail materials to webcasts@tradepress.com
Be sure to indicate in the email the materials are for a Progressive Railroading FastCast and indicate your company name.
DemoCast
Short of showing people your products/services in person, in your booth, on a show floor, our DemoCast is the best way to show interested buyers how your products can help them. DemoCasts are live, 15-minute product/service demonstration webcasts. After your live event, you receive the full registrant and attendee list, including emails.
DemoCasts are heavily promoted to rail professionals. Your company is promoted in:
- Four Daily News eNewsletters
- Three days on ProgressiveRailroading.com
- Two email blasts (13,000 recipients/blast)
- You also receive logo recognition on marketing promotions and two day-of reminder emails to registrants.
Details
- Option to show a pre-recorded demo video
- Five-minute Q&A with attendees
- Archived on ProgressiveRailroading.com for six months
- Reporting: Full registrant and attendee list (includes emails)
Round 1 Materials (3 weeks before live date):
- Product to be Demoed
- Presenting Company (as you want it to appear)
- DemoCast Title
- Presentation Summary
→ Your summary must begin with:- This demo will show…
- And should describe what railroad professionals will see in the demonstration.
- What the audience will see and learn in the demo
- Why this demo is important for rail professionals
- Benefits and features that will be shown during the demo
- Presenter Name, Title & Photo
- Company Logo & URL
Round 2 Materials (1 week before live date):
- DemoCast Slides
- Presenter Phone Number & Email
Submission
E-mail materials to webcasts@tradepress.com
Be sure to indicate in the email the materials are for a Progressive Railroading DemoCast and indicate your company name.
View Democast Samples